The secret to a successful business is… you?

In this episode, Talia Wolf discusses beautifully the creation of her business as an extension of herself and how she grew as an individual.

Talia Wolf has been voted one of the most influential voices in conversion optimization.

She has been invited to teach conversion optimization on hundreds of stages such as Google, MozCon, ConversionXL Live, and more.

Her company GetUpLift provides conversion optimization services for high-growth companies.


[01:35] Talia talks about being an optimizer in her life

[07:00] How Talia’s passion for optimizing became her career

[11:24] How Talia came across her “emotional targeting” model

[18:10] Talia talks about starting her consulting agency when she was 6 months pregnant

[21:00] Talia dives deep on the importance of having the right people around you

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